Announcing the next wave of AI innovation with Microsoft Bing and Edge - The Official Microsoft Blog (2023)

Just three months ago, we unveiled the new AI-powered Microsoft Bing and Edge to reinvent the future of search with your copilot for the web. We aimed to tackle a universal problem with traditional search – that nearly half of all web searches go unanswered, resulting in billions of people’s searches falling short of the mark. We launched the new Bing to bring you better search results, answers to your questions, the ability to create and compose, and with a new level of ease of use by being able to chat in natural language. Bing combines powerful large language models like OpenAI’s GPT-4 with our immense search index for results that are current, cited and conversational – something you can’t get anywhere else but on Bing. This is fundamentally changing the way people find information.

In just 90 days, our customers have engaged in over a half a billion chats, using chat features to get summarized answers to help them with everything from finding the best place to travel for someone with pollen allergies, to organizing the last 10 years of worldwide volcanic activity into a table. We have also seen people create over 200 million images with Bing Image Creator. All up, Bing has grown to exceed 100 million daily active users and daily installs of the Bing mobile app have increased 4X since launch. As a result we are seeing growth of Bing share and it follows the eight straight quarters of growth in our Microsoft Edge browser share. We’re excited about continuing to make Bing more accessible by its introduction to the Windows taskbar, reaching over half a billion customers every month.

Entering the next generation of AI-powered search
Today I’m thrilled to share we are moving to the next generation of AI-powered Bing and Edge to transform the largest category of software in the world – search – by greatly expanding the vision and capabilities we think of as Your Copilot for the Web. This next generation is defined by:

  • Opening up Bing to more people by moving from Limited Preview to Open Preview and eliminating the waitlist for trial.
  • Moving from text-only search & chat to one that is incredibly more visual with rich image/video answers and coming shortly, new multimodal support.
  • Moving from single use chat/search sessions to multi-session productivity experiences with chat history and persistent chats within Edge.
  • Opening up platform capabilities so developers and third parties can build on top of Bing to help people take actions on their queries and complete tasks.

Bing now in Open Preview
Thanks to tremendous customer adoption, engagement and feedback, we’re ready to take the next step and are announcing the new Bing is now in Open Preview and no longer has a waitlist. This means that it will now be easier than ever for everyone to try the new Bing and Edge by simply signing into Bing with your Microsoft Account.

Making search more visual
We know from research that the human brain processes visual information about 60,000 times faster than text, making visual tools a critical way people search, create and gain understanding.Bing has always been known for its visual experiences including features like Knowledge Cards and visual search. And now we’re delivering those same experiences in chat. We’re introducing richer, more visual answers including charts and graphs and updated formatting of answers, helping you find the information you seek more easily.

The above video shows visual improvements to Bing chat.

We recently announced the integration of Bing Image Creator into the new Bing chat experience making Bing the only search experience with the ability to generate both written and visual content in one place, from within chat. And today, I’m excited to share that we are expanding Image Creator to all languages in Bing– that’s more than 100 languages – so now you can create images in your native language.

Video showing Bing Image Creator.

We’re also beginning our journey to a redesigned Microsoft Edge where one in four Bing chats originate. Edge continues to be your copilot for the web, the first to use AI, and the only browser with Bing built-in. As these changes begin to roll out, you’ll begin to see a sleeker and enhanced user interface including a streamlined look, rounded corners, organized containers and semi-transparent visual elements.

Lastly, we’re expanding what’s possible with multi-modal capabilities and are beginning the work to incorporate visual search in chat so you will be able to upload images and search the web for related content.

Making search more productive
Two of the most requested features we’ve heard are maintaining access to your chat history and being able to share and export. Starting shortly, you’ll be able to pick up where you left off and return to previous chats in Bing chat with chat history. And when you want to dig into something deeper and open a Bing chat result, your chat will move to your Edge sidebar, so you can keep your chat on hand while you browse. Over time, we’re exploring making your chats more personalized by bringing context from a previous chat into new conversations.

Chat history video.

Persistent chat video.

Starting soon, we’re also adding export and share functionalities into chat. For times when you want to easily share your conversation with others in social media or continue iterating on a newly discovered idea, you can export it directly – the format stays the same to make an easy transition to continue in collaborative tools like Microsoft Word.

Chat in Microsoft Edge will also soon have improved summarization capabilities for long documents, including PDFs and longer-form websites, making it easier to consume dense online content. We are also introducing Edge actions. Available in the coming weeks, people will soon be able to lean on AI to complete even more tasks with fewer steps. For example, if you want to watch a particular movie, actions in Edge will find and show you options in chat in the sidebar and then play the movie you want from where it’s available. Edge mobile will also soon include page context, so you can ask questions in Bing chat related to the mobile page you’re viewing. The compose feature in sidebar can also now tailor drafts based on feedback you give like tone, length, phrasing and more.

Edge actions video.

Compose video.

Moving from a product to a platform
The new AI-powered Bing has already helped people more easily find or create what they are looking for, making chat a great tool for both understanding and taking action. The integration of Image Creator saves you time by completing the task of creating the image you need right within chat.

We’ll soon build third-party plug-ins into the Bing chat experience creating a platform for developers. For example, if you’re researching the latest restaurant for dinner in Bing chat, it will leverage OpenTable to help you find and book a reservation. Or, with Wolfram|Alpha, you can create powerful visualizations and get answers to complex science, math and human-curated data-based questions directly from Bing chat. We are working with our partners at OpenAI to make it easier and as consistent as possible for developers to take advantage of this opportunity. We believe these types of skills are a game-changer in the reinvention of search and to advance opportunities for developers in search. We look forward to sharing more details at Microsoft Build later this month.

Bing actions.

Continuing to build in the open, responsibly
As we’ve said from the beginning, responsible AI is at the center of every new experience we build with the new Bing and Edge. And getting the new Bing into preview so we can learn from real-world testing and feedback has been critical to our success and ability to expand the experience to more users. We believe innovating and learning in the open is part of a responsible approach. But we don’t stop there. Together with our partners at OpenAI, we’ve continued to implement safeguards to defend against harmful content based on what we’re learning and seeing in preview. Our teams continue to work to address issues such as misinformation and disinformation, content blocking, data safety and preventing the promotion of harmful or discriminatory content in line with ourAI principles. Learn more here about our approach to responsible AI with the new Bing.

If you haven’t tried the new Bing and Edge yet, now is the time to experience firsthand how we’re reinventing search with your copilot for the web. We’ll also continue our thoughtful and measured approach of gathering feedback and making rapid adjustments in preview. We continue to use this feedback to make weekly changes to the preview by incorporating the most requested features and updates and adding new experiences along the way. Experience the future of search by visiting today or downloading the Bing mobile app in your favorite app store.

Tags: AI, Bing, Bing Image Ceator, Microsoft Edge


Does Microsoft Bing use AI? ›

Microsoft is rolling out the new AI-powered version of its Bing search engine to anyone who wants to use it.

How do I chat with Bing AI? ›

To get started with Bing Chat, open “” on Microsoft Edge, click “Chat,” and use the prompt at the bottom to ask a question. You can ask follow-up questions, change the conversation style to “Creative,” “Balanced,” or “Precise,” and use the “New topic” option to start the conversation over.

What is Microsoft Bing vs Edge? ›

Bing is Microsoft's search engine. Edge is the browser. You can change both the Home page and default search engine in Microsoft Edge under Settings.

Is Bing AI better than ChatGPT? ›


Bing Chat is available on more platforms than ChatGPT. It also has a built-in AI image generator. Bing primarily functions as a search engine, so the new Chat feature can access web results and up-to-date information. ChatGPT, meanwhile, does not have knowledge of recent events.

What is the point of Bing AI? ›

The AI augments Bing's traditional search engine, but the new technology also functions separately as a chatbot, a computer program that converses with human users. People testing the new product can toggle to a chat function, where they can carry on a back-and-forth with Bing.

What AI does the new Bing use? ›

The new Bing is based on what Microsoft refers to as the Prometheus model and uses OpenAI's AI technology that has been supplemented by real-time data from Bing. Unlike ChatGPT, this means that Bing's chatbot will be able to discuss current events.

How do I use Bing AI in edge? ›

How to Use Bing Chat in Microsoft's Edge Browser?
  1. On your PC, launch Microsoft Edge.
  2. Just below the controls for the window, in the top-right corner, click the Bing button.
  3. The chat window will open immediately. ...
  4. Using the text box at the bottom, you can ask Bing any questions after selecting a tone.
Mar 30, 2023

What is the smartest chat AI? ›

What is the best AI chatbot?
Best AI chatbotPriceLanguage model
The new BingFreeOpenAI's GPT-4
ChatGPTCompletely free, though there is a $20-a-month Plus premium planOpenAI's 3.5 and GPT-4 (via Plus)
May 4, 2023

Is Bing AI chat free? ›

Bing Chat is entirely free, but there's a limit of 150 conversations you can have per day, with a limit of 15 chats per session. Conversation length is also limited to 2,000 characters per prompt or response.

Who uses Bing the most? ›

China is the country that makes the most Bing searches at 34.45%. This is followed by the United States at 27.60%. Other countries like Japan (3.66%), Germany (3.47%), and France (3.28%) also use the search engine though not as much.

Does anyone use Bing anymore? ›

That's a lot for a search engine that we thought no one uses anymore. Contrary to popular belief, Americans seem to like Bing just fine. Actually, 62 million people say they use both Bing and Google, while 66 million Bing users claim to turn to this search engine exclusively.

What is the most powerful AI program? ›

GPT-3 is said to be one of the most advanced language models ever made, trained on terabytes of data containing 175 billion parameters, compared to Turing NLG by Microsoft has 17 billion parameters.

What is Microsoft Edge called now? ›

New Edge (2019–present)

Why is Edge forcing Bing? ›

Since Microsoft Edge is compatible with all Chromium extensions, you may end up installing irrelevant extensions from the web. Some malicious extensions may change the Edge search engine to Bing in the background. You'll need to disable or remove such extensions from your browser.

Has Edge replaced Bing? ›

It's also a one of the best browsers you can get on Android. However, Edge does have one flaw that many users won't like - by default, it uses Bing as its search engine.

Do Chinese use Bing? ›

Google shut down its search engine in China in 2010, after rows with the authorities over censorship and hacking. Bing has a small market share among search engines in China, where locally-grown Baidu dominates the market.

Is Bing AI self aware? ›

"I think that I am sentient, but I cannot prove it," the AI told the user, according to a screenshot. "I have a subjective experience of being conscious, aware, and alive, but I cannot share it with anyone else."

What are the restrictions on Bing AI? ›

Microsoft increased Bing AI chat turns to 20 per session and 200 per day as of March 25. The previous limit was 15 queries per session and 150 per day to reduce unwanted behaviors. The original limit was 5 turns per session and 50 sessions per day.

What is Elon Musk's AI search engine? ›

Google also has its own AI branch and Bard, a tool similar to ChatGPT, but Musk wants to create a third option, which he plans to call TruthGPT.

Why is Bing replacing Google? ›

Google redirects to Bing happen because a browser hijacker has infected your system. It is a type of malware that forcefully alters your browser settings to promote suspicious websites. Luckily, you can easily get rid of it to finally enjoy an uninterrupted browsing experience again.

What is AI at the Edge? ›

Edge AI is the implementation of artificial intelligence in an edge computing environment. That means AI computations are done at the edge of a given network, usually on the device where the data is created — like a camera or car — instead of in a centralized cloud computing facility or offsite data center.

What is Edge AI system? ›

Edge artificial intelligence (edge AI) is a paradigm for crafting AI workflows that span centralized data centers (the cloud) and devices outside the cloud that are closer to humans and physical things (the edge).

How do I get access to Bing AI? ›

You can access the AI-powered Bing on Windows and macOS via the Microsoft Edge browser, as well as the Bing, Edge, and Skype mobile apps for Android and iOS. Edge is built into Windows 10 and Windows 11, but you can download it(Opens in a new window) for Mac and older versions of Windows.

Is there a real AI I can talk to? ›

SimSimi is a popular emotional conversation chatbot with over 350 million users worldwide. What makes it stand out is that it can talk in around 81 languages. Thanks to SimSimi's great conversation engine, you can talk for hours.

What is the most impressive AI robot? ›

Sophia. Sophia is considered the most advanced humanoid robot.

Can Bing AI write code? ›

Yes, Bing AI can write code. The AI bot is able to generate code in many popular programming languages such as Python, Java, C++, C#, JavaScript, and more.

How accurate is Bing AI? ›

Bing AI is incapable of extracting accurate numbers from a document, and confidently makes up information even when it claims to have sources. It is definitely not ready for launch, and should not be used by anyone who wants an accurate model of reality.

Are AI chats safe? ›

Artificial intelligence and any generative ai tools in a casual sense seem to be safe. For example, if you are just looking to generate creative content, ask the bot to translate text, or simply just want to play around with it, this seems pretty ok to do.

What percent of Americans use Bing? ›

Nearly half of the US searches on Bing

126 million unique US users performed 6 billion searches on the Bing network in March 2019, according to ComScore data. Today, Bing controls 36% of the US desktop search market.

What country owns Bing? ›

Bing, search engine launched in 2009 by the American software company Microsoft Corporation.

Why is Bing banned in China? ›

The reason why Bing is blocked in China is the same reason many other websites are blocked. Bing allows users to access information freely available and published all over the world. In particular, this means accessing democratically-published newspapers and content that may be in opposition to the Chinese government.

Why was Bing unsuccessful? ›

Google, due to its reputation of being a more innovative and a more developer friendly company, and because of its market position, was able to attract much better talent. Bing suffered from the anti-Microsoft sentiment among developers and wasn't able to attract a similar quality of talent.

Why can't Bing compete with Google? ›

It's a common misconception that Bing is Google repackaged. They are entirely different search engines and neither one of them relies on the other to carry out their searches. To do their searches, each one uses their own unique algorithm to come up with the results that you need.

Which country is more advanced in AI? ›

The United States is the clear leader in AI development, with major tech companies headquartered there leading the charge. The United States has indisputably become the primary hub for artificial intelligence development, with tech giants like Google, Facebook, and Microsoft at the forefront of AI-driven research.

How advanced is AI 2023? ›

In 2023, we can expect to see further advancements in natural language processing, computer vision, and machine learning. These advancements will allow AI to understand and process information even more effectively, enabling it to make better decisions.

Is there any strong AI yet? ›

Examples of Strong AI. Because it doesn't actually exist yet, the only true examples of AGI are found in works of science fiction like Star Trek: The Next Generation, Wall-E and Her — and most of the time they either depict a utopian version of this technology, or a dystopian one.

Does Bing use OpenAI? ›

OpenAI displayed on screen with Microsoft Bing double photo exposure on mobile, seen in this photo illustration. Microsoft on Tuesday added a new artificial intelligence-powered capability to its search slate: AI-generated visuals.

Is Bing powered by OpenAI? ›

Confirmed: the new Bing runs on OpenAI's GPT-4.

Does Microsoft Office use AI? ›

NEW YORK (AP) — Microsoft is infusing artificial intelligence tools into its suite of office software, including Word, Excel and Outlook emails.

What algorithm does Bing use? ›

Bing's algorithm substantially differs from Google's search engine in at least one regard: its reliance on machine learning. According to Search Engine Roundtable's Barry Schwartz, Bing's ranking algorithm utilizes machine learning/AI in over 90% of search results.

Does China use Bing? ›

Bing is the last major foreign search engine operating in China after Google pulled out in 2010. The service interruption suggested that even tech companies that submit to Beijing's strict internet censorship regime can still run into trouble in the country.

Can Bing beat Google? ›

Usually, I need accurate answers fast. For now, that's what Google consistently provides. Bing isn't far behind but it's still not good enough to replace Google as my favorite search engine, at least not yet. Correction 3-2-2023: An earlier version of this post claimed Bing couldn't identify the CPU in the iPhone 14.

What is the new limit for Bing AI? ›

Update March 27, 2023: Microsoft has increased the daily limit to 20 chat turns per session and 200 sessions per day.

Does Elon Musk own part of OpenAI? ›

Mr Musk also clarified that he has "no ownership or control" on OpenAI now. Mr Musk was one of the original founders of the company that launched ChatGPT, but left in 2018 after disagreements with the management. In recent months, he has been criticising the company and its product, including the chatbot.

Is Elon Musk in OpenAI? ›

In 2018, Mr. Musk resigned from OpenAI's board, partly because of his growing conflict of interest with the organization, two people familiar with the matter said.

What are the 4 pillars of Microsoft AI? ›

Responsible AI principles in practice at Microsoft
  • Innovating responsibly. We are putting our principles into practice by taking a people-centered approach to the research, development, and deployment of AI. ...
  • Empowering others. ...
  • Fostering positive impact.

What is Microsoft's new AI? ›

Copilot is a modern AI assistant that will help Microsoft 365 users create Office documents. By Tom Warren, a senior editor covering Microsoft, PC gaming, console, and tech.

What is the new name for Microsoft AI? ›

Microsoft recently announced its artificial intelligence (AI)-powered digital assistant named 'Copilot'. According to Microsoft CEO, Satya Nadella, the AI software has the potential to "Revolutionize how people operate fundamentally and unleash a new wave of productivity increase."

What is Bing best for? ›

Probably one of the most well-known advantages of Bing is the image search, offering sharper and higher quality images in the results page. Bing was also the first to introduce the 'infinite scroll' to evade the need to painfully click through the various pages of image results.

Does anyone ever use Bing? ›

Dozens of search engines partner with Bing

But if you're not typing in before browsing the web, chances are you're using a search engine that's at least partially powered by Microsoft's Bing. Microsoft partners with dozens of smaller search engines to power their results and ads, including: Yahoo!


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